Prejudice Definition Essay

During the process of communication the vast majority of multitude judge cultural values in their own image and likeness. Their ethnic and cultural values serve as a criterion for judgment. Really, it is about confusing but the main reason for watching the foreign course of studyming is to let the viewer feel ethnocentrism. Some things or point an overcome majority of what you get out see in the foreign film of program will feel a bit false or even downright wrong for an average Ameri give the sack.This feeling occurs due to ethnocentrism. The paper examines how such an attitude can have influence on an individuals behavior and response from an early(a)wise culture, how society entire ethnocentrism can motivate relationships and understandings of different(a) societies, and how it can have an adverse impact on credit line practices for multinational corporations. lacquerese version of the foreign film Shall We Dance will be used as an illustration for some aspects o f the paper.Ethnocentrism is a psychological reaction, which occurs when a representative of one culture perceives, sees, values and tries to understand other cultures and their behaviors through prism of his own culture. The soul considers the elements of his own culture (standards, roles, values, etc) as natural and right, while the elements of other cultures and nations argon considered to be abnormal and wrong. The customs and traditions of his own culture are considered to be popular and right as well.The film Shall We Dance by Ma assignuki Suo tells us the bosh of Shohei Sugiyama, who falls in love but not in other woman ( being married), but in the art of dancing. When we watch the film, we feel the differences amidst Japanese and American cultures. Japanese culture seems to be very particular(a), outlander and strange, as the world of dance socials and private lessons is considered shameful and improper for a Japanese person.The film gets insight into Japanese customs and traditions, explaining that in Japan married couples are more(prenominal) reserved in relation to distributively other and rarely express their emotions in public (e.g. never say I love you, or hold hands, etc.). The American nation, on contrary, is more emotional and more open, therefore we feel really odd while watching the movie.The ethnocentrism that occurs in result of watching the foreign programming evidently has an impact on our behavior. Probably, to a certain extent we are unable to understand the behavior of other cultures in a behavior different from that one dictated by our own cultural environment.So, how such an attitude can have influence on a persons behavior and response from another culture and how society wide ethnocentrism can affect relationships and understandings of other societies? As with any social-psychological phenomenon, ethnocentrism cannot be examined as entirely positive or entirely negative. Although ethnocentrism often put obstacles in the way of intergroup (intercultural) communication, it supports positive ethnical identity and keeps the integrity and specificity peculiar to a certain culture.At the same time, ethnocentrism is inevitable part of our live being a logical consequence of socialization and familiarization with another culture and understandings of other societies. The persons response predominantly occurs in the form of similitude a peaceful nonidentity.Yet, ethnocentrism can have an adverse impact on business practices for multinational corporations, because it often impedes effective intergroup (interethnic and international) communication (Allport 1954). Interethnic comparison can be expressed in the form of contraposition or setting off (e.g. the people deny intercultural differences proclaim their culture to be superior sometimes people perceive cultural differences as something that imposes a threat to their macrocosm and try to withstand them, often resulting in conflicts between different cu ltures, etc) that, in its turn, implies at least preconception and prejudice in relation to other cultures and has an adverse impact on business practices for multinational corporations.ReferencesAllport, G. W. (1954). The Nature of Prejudice. garden City, NY Doubleday